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"indiDenim"

OUTBLUSH.COM
February 08, 2009

How impossible is it to find the perfect pair of jeans? And if you are so fortuitous as to unearth a pair, there’s like, zero chance of ever finding it again. Or at least that was the case before indiDenim (from $145) came on the scene. This totally ingenious concept allows you to design a personalized pair of jeans, from the cut to the wash and right down to the very stitching on the back pockets. Because indiDenim takes exact measurements, your pair will fit perfectly, too - no more dragging hems (shorties) or awkward room in the waist (curvies). You can even save your work, so re-ordering (with tweaks, if necessary) is literally as easy as 1-2-3.

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