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Tuesday, January 19, 2010
Well thank goodness American Idol is back in our lives. It’s hard to believe that we’re already in season 9. Really makes you wonder how you spent your Wednesday nights 10 years ago…
So, in case you hadn’t noticed, this season, some of our favorites are back in the judges’ seats, including Simon Cowell and “what-up dawg” Randy Jackson. Ellen DeGeneres will also make her A.I. debut and replace crazy Paula (looove Ellen).
But who are we most excited to return to host a fun filled season of high pitched voices, scratchy harmonies, and strange hairdos? Why Ryan Seacrest of course.
Lately, we’ve been particularly fascinated with Mr. Seacrest, mostly because even without American Idol on TV, he still manages to be everywhere—radio gigs, producer credits, entertainment TV shows…absolutely everywhere.
But let’s be honest. The real reason why we love Ryan so much and aren’t annoyed by how annoying he is because Ryan is truly a jeans addict—a jeans enthusiast, if you will. Almost always caught wearing a pair of casual jeans, Ryan is a big fan of his medium blue wash denim and faded jeans.
The best part about our love for Ryan is that his denim style is so easy to pull off.
With the faded look as inspiration, you can customize your very own pair of Ryan jeans with brushed faded marks at the thigh and knees. Pair with a fitted graphic tee and you are set for television, radio, paparazzi, and everything else Ryan manages to get himself into these days.

posted by: deborah on January 19, 2010 at 5:08 pm
filed under:Misc Musings
TAGS:
jeans,
faded jeans
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Thursday, January 14, 2010
The impossible has happened, people. Our love for denim has just doubled. I know what you’re thinking. How could one possibly love jeans any more? Easily, apparently.
We recently came across an article from Discover Magazine about how jeans can actually protect you from a rattlesnake bites. Yes, you read that right.
This:

Can save you from this:

Doctors Shelton S. Herbert and William K. Hayes reveal that if you get bitten by one of those things and you’re wearing denim, you’ll absorb about two-thirds less venom than if you’re wearing some other inferior material. In their research, which is published in the Annals of Emergency Medicine, they report that in their experiment, venom “spilled harmlessly” onto the denim, as opposed to seeping into your skin…
Conclusion? Jeans are not only a fashion must-have, but when you’re trudging through the dessert under the blazing, hot sun trying to find the next strip mall, they will also save you if confronted with one of America’s most terrifying creatures.
Now just imagine if your newest lifesaver was customized. A weapon of defense and fit perfectly just for your body? Sign. Me. Up.
posted by: deborah on January 14, 2010 at 5:33 pm
filed under:Misc Musings
TAGS:
jeans,
denim
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Wednesday, January 6, 2010
The holidays are finally over, but we all know that the hardest part of a vacation is returning to the office after a fun-filled (and hopefully relaxing) break.
So to help cure your post-holiday despair, we’ve decided to bring you some happy, uplifting (and, of course, denim-inspired) words to think about as you sip your coffee and weed through the stack of papers that mysteriously got placed on your desk while you were away last week.
So take a deep breath in and just meditate for a second on…Meryl Streep.
Yes, to kick of the new year with a bang, we’re giving snaps to Ms. Meryl herself—the timeless actress and fashion icon, who has proved in her latest film, “It’s Complicated” that even at 60, she can still take on a leading romantic role, and look fabulous while doing so.
At indi, we love Meryl not just because she is arguably one of the greatest living film actresses, but because even at 60, this girl still rocks the denim like it ain’t no thang.
That’s why we applaud Meryl because, as to be expected, even when it comes to fashion, she pushes the envelope and defies any stereotype out there, including the one that says jeans are only for the 50 and under club.
As the Queen of Hollywood who shows us all that age is a feeling, not a number, we say to Meryl, “You go girl. Who says 60 can’t do denim?”

posted by: deborah on January 6, 2010 at 4:44 pm
filed under:Misc Musings
TAGS:
jeans,
denim,
snaps of the week
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Tuesday, December 1, 2009
Mr. Efron told US Weekly recently that he wore the same pair of jeans for eight weeks in a row in order to get them just the way he wanted. The magazine wrote that, “In order to get that dirty, distressed denim look, the actor wore the same jeans—now his faves—for eight continuous weeks until they were stripped of stiffness and sported ‘yellow whiskers’ at the front.”
I mean, can you blame the heart throb? He does lead a hard life. Even millions of dollars, the ongoing success of High School Musical, and that great run-your-fingers-through hair can’t even buy this guy instant jean satisfaction. After all, you can only get that great rugged, worn-in look with time, effort, and fashion dedication. It’s the denim look any dude strives for months to achieve, the look that…oh wait, you can customize yourself right here at indiDenim.
Geez, Zac. Get with it. You just spent way too much time in those pants. These days, all the cool kids customize their own distressed denim. We could have delivered your dream jeans to your front door in just a few weeks.
Where do you live by the way?

image courtesy of usmagazine.com
posted by: deborah on December 1, 2009 at 4:24 pm
filed under:Misc Musings
TAGS:
custom jeans,
jeans,
distressed denim
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Wednesday, November 11, 2009
World, meet Kyla. She’s a small town fashionista on a mission for a fabulous wardrobe on a low budget. She’s fully equipped with a sense of style and a blog—and not afraid to use either. We met Kyla last month through our sponsorship of the Weardrobe Conference in NYC and quickly discovered that Kyla, like so many other women, was a “custom jean skeptic.”
Giving into her skepticism (as every fashion blogger should), Kyla went ahead and, through our website, put together a pair of high-waisted dark wash flare jeans—a style she admits has always been difficult to find on the rack. Kyla blogged about how easy it was to customize her jeans and satisfy her every denim want and need, and even shared a bit more about the experience with us, personally:
“I absolutely LOVED the experience of designing my own jeans! I have a really hard time finding jeans that fit and when I do find jeans that fit, the styles aren’t always very exciting. I really wanted a pair of jeans with a specific style that would stand out as more than just a pair of casual denim blues. I chose a high waist and flare leg, since that seems to be the most challenging style for me to find.”
She then went on to say:
“I was skeptical at first, wondering how in the world these jeans were going to fit based on nothing but answers to a few questions, but I was blown away when I received them. I pulled them on and was shocked that they really did fit like a glove. Next time, I don’t think I would do much differently. I’m in love with the style and I think I will just get them in a different denim and wash.”
Kyla, we’re so happy you’re happy with your indiDenim jeans. You look terrific! We know you were pleasantly surprised that your new pair “fit like a glove,” but that’s just what we do.

One custom denim skeptic down, just a few more to go…
posted by: deborah on November 11, 2009 at 9:30 am
filed under:Misc Musings
TAGS:
custom jeans
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Monday, November 2, 2009
Of all places, the Wall Street Journal just posted a great article on the rise of power jeans. And what are power jeans, you ask? Today, CEOs, top executives, and world presidents have finally figured out that a great pair of fitted denim can be highly professional and comfortable of course. After all, a top dog in jeans says to onlookers, “Hey people, I got this. Chillax.”

Nicolas Sarkozy, Agence France-Presse/Getty Images
So how do you get this look? To do power jeans right, you’ll need jeans that are perfectly tailored to your body (plug for custom jeans) and select the right items to be paired with those bad boys. At indi, we endorse a collared shirt, either or a tie or a blazer, and a nice pair or shoes (no sneakers!). The goal here is to look classy and cool at the same time, so just make sure you got that balance down pat!
Also, if you’re looking for a distraction, check out this WSJ slide show on the evolution of jeans from the late 1800s to today. There’s nothing like taking a trip down memory lane to cure your case of the Mondays…
posted by: deborah on November 2, 2009 at 9:19 am
filed under:Misc Musings
TAGS:
custom jeans,
power jeans
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Wednesday, October 28, 2009
Ok ladies, it’s your turn—let’s talk costumes. Halloween is just a few days away and we know there’s a good chance that just like the guys, you don’t have a costume figured out either. It’s ok, we don’t judge.
When it comes down to it, unless you’re like my downstairs neighbor who bought her “sexy ghost” costume in July, Halloween can be downright stressful. That’s why we’re putting our foot down once and for all. For the love of denim, no more stress!
I know what you’re thinking. No magic blog will make your costume appear, right? Or can it? As a wise President once said, “Yes we can! Yes we can!”
With jeans as our inspiration, check out these great last minute costume ideas that are all denim-inspired (obviously) and best of all, are sitting right in your closet.
1. Kelly from Saved by the Bell.
Notice a theme from our last blog? Go ahead and replace Kelly with Brenda from 90210, the mom from Married with Children, or Lisa from Family Matters. You get the drift. Everyone from every sitcom in the 90s only wore jeans. Seriously. (Sigh, what a great decade…)

P.S. Is it just me or is Ms. Kapowski a little risk-ay in this picture? Good thing it’s Halloween…
2. Britney (Justin accessory not included).
This Britney look is more like an art project, if you ask us. That’s right, it’s officially time to put to use all your high school jeans that don’t fit anymore and are taking up room in the back of your closet. Cut and paste to create this jean-tastic ensemble. It’s gotta be that simple right? Justin thinks so.

3. Meg from Family Guy.
Just because we’re grown adults doesn’t mean we can’t love cartoons. Meg’s loose-fitting jeans are the perfect choice if you want to be comfortable this Halloween. Just accessorize with a pink beanie and a self-conscious and self-deprecating attitude and you’re golden!

Denim saves the day again. Happy Halloween jean lovers!
posted by: deborah on October 28, 2009 at 6:01 pm
filed under:Misc Musings
TAGS:
jeans
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Tuesday, October 27, 2009
Halloween is officially on Saturday, and let us guess, you’re still struggling to come up with a costume…
Doesn’t this happen every year? You tell yourself, “This year will be different! I’ll figure out my costume weeks ahead of time. And then at 5pm on Halloween night, there you are, tearing up your room attempting to throw something together. Not surprisingly, your costume approval ratings have been abysmal.
So consider this your pre-emptive emergency blog. When and if you’re stuck in this situation, you can consult us at no charge. And because we live and breathe denim, all last minute closet costume ideas are jeans inspired. But of course.
Guys: you’re probably in more need than the ladies, so we dedicate the first segment of this rescue blog to you. Here are our top 3 favorite jeans friendly Halloween ensembles:
1. Zack or Slater from Saved By the Bell.
If you’re going for Zack, not only will you need some moose, but you’ll need to pull out your old school light wash denim jeans for the full affect. Also, remember to prepare your best one-liners for the ladies.
DISCLAIMER: We take no responsibility for the success or failure of your efforts with females.

image courtesy of denimblog.com
2. Russell Brand.
That British guy with the crazy hair who’s always shouting and wearing skinny jeans. We recommend you practice the accent before making a party appearance. Right-o.

image courtesy of anglopole.files.wordpress.com
3. Napoleon Dynamite.
A character that inspires costumes for all ages! Whether you’re Napoleon or Pedro, pull your baggy jeans well above your belly button and you’re set. Time to get your awkward on…

...Not a dude? Stay tuned for tomorrow’s last minute jeans-inspired costume ideas for the gals! indiDenim’s got your back, duh.
posted by: deborah on October 27, 2009 at 5:14 pm
filed under:Misc Musings
TAGS:
skinny jeans,
jeans,
baggy jeans,
light wash jeans
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