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Friday, November 6, 2009
Cheap-er designer jeans
Is it just us, or are jeans getting more attention these days than Lady Gaga’s outfits and Kanye’s interruptions?
Ok, ok, I know. Maybe not that much attention, but you can’t deny that denim has been spending quite a bit of time in the spotlight lately.
So in case you haven’t heard, The New York Times just gave a shout-out to designer jeans and their “preshrunk prices.” According to the NY Times gods, “The $300 pair of designer jeans is now, courtesy of the recession, the $200 pair of designer jeans.”
Not surprisingly, the economy has got people thinking more about their wallets and setting a limit on what they will pay for a designer pair of jeans, which, in turn, is putting pressure on designers to rethink their prices and offer quality jeans in more styles at lower prices.
Basically people want great style and fit for less—but are demanding the same high quality and exclusivity.
Which might make you think—what could better satisfy consumer demands than one-of-a-kind custom jeans designed by the customer, made to their measurements, and sold for a reasonable price?

Someone take indiDenim out for a drink tonight.
Being the solution to the world’s denim whoas sure makes us more than ready for the five o’clock happy hour!
posted by: deborah on November 6, 2009 at 1:34 pm
filed under: Denim 101 | Add a comment
TAGS:
custom jeans,
cheap jeans
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