“I said BRR, it’s cold in here. I said there must be some Toros in the atmosphere! I said BRR…”

What better way to welcome Old Man Winter than with a quote from the classic movie, Bring It On? (Not to be confused with the sequel, Bring It On Again). 

Although the cold, bitter months are approaching, here at indiDenim, we refuse to condone un-cute outfits. I know, I know, the colder it gets, the more prone you are to wear sweatshirts and body jackets, but the times for a shabby winter wardrobe are over. Together, we must commit to staying fashionable—even when the temperature is 10 degrees below frickin’ freezing.

That is why we dedicate this blog to one of our favorite winter garments: the sweater.

Ah, Sweaters, the essential winter item that can go terribly wrong if worn the wrong way. It may be freezing, but again, there’s no excuse to look like your grandma, or worse yet, a curtain.

But pairing an essential winter top (a sweater), with an essential winter bottom (jeans, duh), must be mastered.

The key to success? Balance.

Realistically, the colder it gets, the more “sweater” you will want to wear, which may practically draw you to styles that are a bit chunkier (think wool knits, turtlenecks, ponchos, etc).

In order to best balance bulkier sweaters, we recommend a slim fitting jean. If you’re wearing a bulky top with a pair of loose jeans, you may end up looking a little more like your elementary school teacher than a festive fashion diva. And nobody wants that!

If you’re going to go for a sweater that is longer in length, this is a perfect opportunity to pair this style with a tight fitting skinny or boot-cut jean. Again, this will maintain that important balance we’ve been talking about.

Whatever sweater you choose, just remember: keeping warm is important, but looking comfortably cute is just as crucial. So bundle up! And never style down…

posted by: deborah on December 16, 2009 at 11:24 am
filed under:Denim 101
TAGS: jeans, slim fit jeans

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In short, the answer is yes—absolutely yes.

With all the feasting and fun to be had in the next few weeks, it can be stressful to pick out party clothes and make sure you don’t wear any outfit twice. And considering the economy, this is definitely not the time to buy multiple dresses that you may only wear once. 

So what’s the solution to looking great during the holiday season and getting around the unspoken “don’t repeat” rule?

Answer: A great pair of jeans that fit. And besides, it’s no secret that you can wear the same jeans every day and no one will ask questions…

But I know what you’re thinking. Jeans? At a holiday party? This brings me to confront a very popular myth about these annual shindigs: Truth be told, most are actually not black tie affairs. But although this is the case, I will say that many of these festive occasions do require a bit of effort on your part to “tis the season.”

A few months ago, we posted a blog about jeans for going out and we recommended that if it is a fancy affair, it’s always best to go with a pair of dark denim. Dark wash skinny jeans or bootcut jeans are great options for an evening of jolly cheer. To show your love for holidays, dress up these jeans with shiny accessories, dainty clutches, dressy shoes, or an embellished satin top with sequins—however you accessorize, they are guaranteed to go fabulously with dark jeans.

This holiday season, indiDenim is dedicated to helping you put jeans back into the “dressy” section of your closet. So put your holiday party stereotypes aside and remember that jeans are on the guest list for every party this year.

posted by: deborah on December 14, 2009 at 5:13 pm
filed under:Denim 101
TAGS: jeans that fit, bootcut jeans, dark jeans, dressy jeans

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Have you ever wondered why every time you shop for jeans in the mall, you fit into a different size?

Think about it. Isn’t it a bit curious that although your waistline stays the same, your closet is full of 8s, 6s, or even 4s? With such discrepancy between labels and sizes, shopping becomes a guessing game in which you should rightfully reward yourself with a latte when you correctly answer the question, “What size am I going to be today?”

So if you’re not gaining or losing weight, what’s the deal with the difference in sizes? Cosmopolitan just published this great article tackling this very question on vanity sizing. Let me help break it down:

Basically, women are so consumed with being thin and measure up to a size 0 ideal, that designers manipulate their sizes to make women feel like they are smaller than they may actually be. This is called vanity sizing. As the article describes, this is when “designers add extra inches of fabric to clothing without changing the number on the tag.” Great. It’s not like shopping for jeans isn’t hard enough already.

As a result, our anxiety to fit into smaller sizes and the variation of sizes themselves causes us even more of a headache. This means that without ever being able to identify with just one number, we are forced to pull at least two or three jean sizes into the dressing room with us. This means more time, more effort, and ultimately more frustration.

We at indiDenim understand your stress and know how difficult it can be to deal with the never ending size confusion. With custom jeans, you don’t have to worry about vanity sizing—every jean is custom made to your measurements.

Ah…the power of customization. 

posted by: deborah on December 7, 2009 at 3:52 pm
filed under:Denim 101
TAGS: custom jeans, jeans that fit

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According to Tommy Hilfiger, ladies only need one pair of jeans in order to get through life—just as long as they are jeans that fit.

A man who is all over denim like PB on J, he believes that it is absolutely essential for every woman to own a pair of high-quality jeans, even if that means spending some extra cash to get them (clearly he didn’t look at how affordable our custom jeans are before saying this, tsk tsk).  Mr. H thinks that when you find “the one,” they can be dressed up or down for night or daytime, which is why a lady doesn’t need more than a single pair.

Duh Tommy—jeans are versatile, we know this.

Although, here at indiDenim, we may not agree that one pair of jeans is enough—remember, we’re obsessed with jeans and arguably slightly biased—we do understand the reasoning behind Tommy’s point of view. There’s no denying that whatever jeans you own, in order to look your best, the jeans must fit properly.

Tommy went on to say that you should always dress to flatter your shape and personality. We couldn’t agree with him more on that one. That’s why we don’t force feed you style or fashion trends—we just let you design your own.

And we love ya, Tommy, but just one pair? Come on, that’s no fun…

posted by: deborah on December 2, 2009 at 12:13 pm
filed under:Fit Jeanious
TAGS: custom jeans, jeans, jeans that fit

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Mr. Efron told US Weekly recently that he wore the same pair of jeans for eight weeks in a row in order to get them just the way he wanted. The magazine wrote that, “In order to get that dirty, distressed denim look, the actor wore the same jeans—now his faves—for eight continuous weeks until they were stripped of stiffness and sported ‘yellow whiskers’ at the front.”

I mean, can you blame the heart throb? He does lead a hard life. Even millions of dollars, the ongoing success of High School Musical, and that great run-your-fingers-through hair can’t even buy this guy instant jean satisfaction. After all, you can only get that great rugged, worn-in look with time, effort, and fashion dedication. It’s the denim look any dude strives for months to achieve, the look that…oh wait, you can customize yourself right here at indiDenim.

Geez, Zac. Get with it. You just spent way too much time in those pants. These days, all the cool kids customize their own distressed denim. We could have delivered your dream jeans to your front door in just a few weeks.

Where do you live by the way?

image courtesy of usmagazine.com

posted by: deborah on December 1, 2009 at 4:24 pm
filed under:Misc Musings
TAGS: custom jeans, jeans, distressed denim

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Thanksgiving is officially over, and to kick off December with a bang, indiDenim has some very exciting news to share. So resist Facebook and G-chat for un momento, por favor, because ladies and gents, this is big.

Now through December 15th, indiDenim is teaming up with SheKnows.com to do a sweepstakes where you—yes you—can enter to win a $200 indiDenim gift card. You can’t make this stuff up, people!

Here at indiDenim, we couldn’t be more excited about partnering with SheKnows! By providing daily content and offering advice, information, or just a new spin on everyday life, they are truly committed to helping close to 11 million visitors lead healthy and happy lives.

We’re amazed at the depth of information they offer their audience, covering everything from entertainment, parenting, health and wellness, money and career, dating, beauty tips, and of course style. No question—SheKnows.com is a one-stop shop for women who are eager to learn more and improve their lives.

Truth be told, I’ve been on their site all morning (shh don’t tell). So go ahead and check out SheKnows.com and enter to win a gift certificate with indiDenim. All you have to do click and sign up, it’s really that easy!

Win a $200 indiDenim gift card at SheKnows.com

posted by: abigail on November 30, 2009 at 11:56 am
filed under:Happenings at indiDenim
TAGS: jeans, sheknows, indidenim giveaway

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With the kick-off to the holidays just a few hours away and bikini season no where in sight, let’s face it—this is the time of the year when part of our bodies may get, well, a bit bigger.

But never fear, jeans are here to the rescue!

Even when times get tough and it becomes impossible to resist that extra helping of stuffing covered in oh so delicious gravy, jeans will stay by your side to hide that tummy—so no one has any idea your waistline may be expanding, ever so slightly.

So for all you ladies who are trying to hide your tummy during the holidays, here’s our best advice for finding a pair of jeans that will flatter your figure:

* Read my lips: no low rise jeans! This is a big no no if you want to hide your tummy. Low-rise jeans will draw attention the exact area you want to hide.
* Instead, pick a pair of mid to high-waisted jeans that will flatten your stomach, hide any evidence of muffin top, and flatter your curves.
* Embrace the bootcut. These jeans will give your legs shape—unlike skinny jeans, which taper to your ankles and, as a result, can make your tummy look larger.
* The darker, the better. Dark jeans promise to make your body and stomach appear slimmer than lighter jeans. So, say hello to indigo.

Bottom line: Eat on sister. With the right pair of jeans, you’ll look like you’ve got nothing to hide…

image courtesy of clevelandleader.com

posted by: deborah on November 25, 2009 at 4:01 pm
filed under:Fit Jeanious
TAGS: jeans, low rise jeans, bootcut jeans, dark jeans

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We are excited to announce that indiDenim is now tweeting!

Following us on Twitter is a great way to keep up to date with indiDenim news, events and promotions, the latest fashion trends and advice, and much more.

It’s easy—just visit us at http://www.twitter.com/indiDenim and click follow!

Best of all…
All our followers will get a special discount on their next pair of jeans! Start following us today to get the down-low on the exclusive deal!

posted by: abigail on November 24, 2009 at 2:29 pm
filed under:Happenings at indiDenim
TAGS: jeans, twitter

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